News
2011-01-20
Euro RSCG 4D appoints David Skerrett as Head of Social and Mobile
Euro RSCG 4D, the digital agency within Euro RSCG Worldwide, has appointed David Skerrett to the newly created position of Head of Social and Mobile.
The role will see Skerrett spearheading the development of social and mobile media work across EHS 4D Group.
David joined Euro RSCG 4D last January, as Client Partner on the Peugeot UK account, and prior to this was a Client Partner at digital agency Syzergy.
This promotion further bolsters the agency's native digital capabilities, following the appointments of James Tomaszewski as Digital Planning Director, Georgina Thomas as eCRM Planner, and Matt Watts as Digital Creative Director.
In his new role he will be responsible for setting up the recently created business unit within the agency group. This will incorporate all aspects of social media offering including presence management, content creation, influencer outreach and measurement. In addition, he will look to develop the agency's footprint in mobile media, apps, sites and advertising.
David Skerrett said, "The creation of this position is a significant step forward for the agency, demonstrating their increasing dedication to incorporating social media into all aspects of the business."
Craig Walmsley, Managing Director of Euro RSCG 4D, added "As more and more of our clients look to us to help guide them through the increasing complexity of the digital landscape, it is important that we have specialists who can deliver depth and insight regarding new digital engagement platforms – social and mobile in particular. In his work with Peugeot UK this year David has shown that he can guide clients through this new landscape and deliver outstanding work in these channels. To that end, he is the ideal person to head up our Social and Mobile offering."